Saturday, September 25, 2010

Comfort Clothing

You know this workwear/heritage clothing revivial is huge when the Wall Street Journal runs a feature story on it.

It's a great article on the shifting of men's tastes to more authentic USA-driven casual wear, and the growing number of new-school designers teaming with old-school brands.

Check out this cool Heritage-Hipster matrix they put together.

Some of our favorite brands get featured, such as Levi's, Filson, LL Bean, Red Wing, and of course J. Crew. Check out the whole article HERE

4 comments:

Anonymous said...

Interesting to see the WSJ take on the whole trend. Hopefully some of these companies will be able to survive and flourish when the trend eventually goes away.

Anonymous said...
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Anonymous said...

I'm simply for the U.S.A. bring our brands back to our soil, period. Levi's is getting the idea, I hope vans and other foot wear companies follow. Then perhaps the textile building will open back up in NYC.

JB said...

Amen to that AK.